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Category Archives: charities

Putting your people at the heart of your social media strategy

Monday, March 8, 2010

This was the title of a talk I gave at the end of February and I think it is important, and frankly, worth repeating over and over.
View on slideshare.
It needs to be said that ‘digital’, and all the new stuff that we call ‘social media’, isn’t really the point; relationships are the point. Same as [...]

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Do you tweet out on a limb?

Tuesday, September 22, 2009

Do you work for a charity? Do you use Twitter?
I’ll put the question I posed in the title another way:
Do you ‘tweet’ ‘under the radar’… or seek management buy-in before you start?
This is one of the questions we’ll be asking on Thursday (the 24th), when it will be the turn of my friends at Breast [...]

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How charities need to update their status

Thursday, July 31, 2008

Earlier this week I gave a talk to about forty Action Aid staff members on social media, subtitled “does it mean we have to change our jobs?”
Thanks to Joanna Juber – the charity’s Digital Engagement Manager – for inviting me to speak on a range of topics I will be blogging about over the coming [...]

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